Twitter is reportedly readying Apple TV version of its app

Twitter is reportedly readying Apple TV version of its app

In a Monday report, the New York Times said that popular microblogging service Twitter is developing a new version of its app for the Apple TV set-top box.

The report that an Apple TV version of the Twitter app is being readied by the social media service implies that the Twitter app – as well as Twitter’s live streaming content – will likely come to Apple’s set-top box in the near future.

The reported move by Twitter to launch an Apple TV version of its app is noteworthy, especially since it will enable Twitter to give a significant boost to its plans for live streaming sporting events.

If Apple and Twitter ink a deal for the Apple TV version of Twitter app by fall this year, it will be possible for the users of the set-top box to watch Twitter’s live coverage of the National Football League (NFL) games on their screens, given the fact that Twitter and the NFL have already signed a deal for live streaming of the games.

About Twitter’s potential deal with Apple, analyst Scott Kessler – from S&P Global Market Intelligence – said: "Such a partnership would make sense for both companies, as Twitter looks for more distribution and engagement and Apple looks for more differentiated content."


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